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Here's what happens when a man eats nothing but food made for women.
ETA: I feel the need to note that Toby's favorite cereal at the moment is one of those in the article that's marketed as women's food: Special K (the vanilla and almond variety? I forget) and today he made me an omelette and bacon and he ate Special K.
When I began my exploration of gendered food items, I was hoping for a dramatic payoff. Perhaps a set of fuzzy breasts sprouting from my chest, or some semblance of emotional intelligence, or at least a clearer understanding of how cereal, salad, and trail mix can be feminine. Instead, I got a pile of cardboard packaging and confirmation of my thesis: marketing something as “for women” -- the pinks and purples, the low-calorie labels, the suggestions that life is just sooooo crazy and women need to take a break with a thumbnail-sized brownie -- is the dumbest gimmick in food marketing.
ETA: I feel the need to note that Toby's favorite cereal at the moment is one of those in the article that's marketed as women's food: Special K (the vanilla and almond variety? I forget) and today he made me an omelette and bacon and he ate Special K.
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I think the same manufacturer makes Clif bars, which appear to be marketed to men. They have some similar flavors but are tougher to chew and have more calories (of course).
In conclusion, pretty much all gendered marketing is bullshit, but women get a quintuple-sized (at least) helping.
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