telophase: (Default)
telophase ([personal profile] telophase) wrote2012-08-14 02:47 pm
Entry tags:

Crowdsourcing

(Manually x-posting as the auto-crossposter doesn't seem to be working at the moment)

I'm working on a 5 x 8" B&W print ad for ConDFW for an ad swap with a local convention. Here's my first try.





As it's print, the smaller text next to the QR code will be perfectly visible. It's just our social media URLs, website, and email address. The QR code goes directly to our website.

My goals here are to communicate this information:

1) dates
2) guests of honor
3) the fact that we have a new hotel (it's got the same name as the old one, so confusing! Old: Crowne Plaza Suites Dallas. New: Crowne Plaza Dallas near Galleria-Addison)

Did I do that well? What do you think of the design? We're doing the retro thing this year

Thanks!
weirdquark: Stack of books (sassafrass circle)

[personal profile] weirdquark 2012-08-14 09:00 pm (UTC)(link)
The guest of honor info and the new hotel info jumps out at you; the dates don't, but are perfectly findable. So you could make the dates a bit larger maybe. I don't know if there's a concise way to highlight the fact that the new hotel has the same name as the old one but is still a new hotel, but I foresee many people being confused.

Unrelated to your question but related to the con: If Thrud and I want to see if we can get a concert slot on the filk track of programming, should we use the contact form on the website, or is there someone in particular we could email?

[identity profile] wyrdness.livejournal.com 2012-08-14 10:33 pm (UTC)(link)
I really like the design, but I didn't notice the dates as all on the first view. I did find them when I specifically looked for them though they still didn't immediately pop out at me. I think it's because the rest of the poster flows together really well but the dates don't seem to "attach" to anything else, almost as if they were a quick last minute addition by someone who noticed no one had bothered to add them in anywhere else. If the dates were incorporated in to the CONDFW XII part some how it may scan better. Something like "You'll find us at... [big words]CONDFW XII[/ big words] ...on February 15-17, 2013".

[identity profile] readsalot.livejournal.com 2012-08-14 10:59 pm (UTC)(link)
The exclamation mark after "new" makes me itch. I can see why you did it, so maybe I'm just being a fuddy-duddy.

Other than that, I like it. It's a nice clean design, very readable, and all of the necessary info (date, location, contact info) is easy to find.